YOTUEL: The first attractive Anti-ageing toothpaste

I LOVE nice, white teeth and I believe that perfect white teeth could be the new secret to looking young (does anyone even remember Cheryl before her perfect veneered smile?).

Yotuel protects and whitens teeth daily, the unique patented formula of the toothpaste (more like an indulgent tooth cream) remineralises tooth enamel. Developed by sisters (yay, more intelligent, inspirational women) and practicing dentists to the Spanish elite in the uber chic area of Barrio De Salamanca in the heart of Madrid, Yotuel all•in•one toothpaste whitens from the first application with the same whitening ingredient that is used in the dental practice, Carbamide Peroxide.

I love the idea of using a cream on my teeth, I use creams everywhere else on my body, so why should my teeth be any different. The toothpaste respects the health of the mouth due its low abrasivity. It is free from sodium lauryl sulphate (which has been linked to recurrent mouth ulcers) detergent, sugar and alcohol (perfect for me because I don't consume any alcohol), and is neutral pH.

Something else I love about this brand is the exquisite packaging, I normally hide the usually unattractive tubes of toothpaste in a drawer, however, the sleek black and white packaging sits attractively on my black marble window ledge.

I'm not usually a fan of whitening toothpaste, but I personally love Yotuel, I can use it daily, it combats sensitivity, whitens teeth and it's formulated with Xylitol so it freshens breath too. I'm also loving the Yotuel Alcohol-free mouthwash! I'll update you tomorrow.

Me encanta!

RRP: 8.99

Available from: John Bell & Croyden and http://www.cupidandgrace.com/